Phase III: Reflection
The interaction technique I am trying to illustrate is one that shows how design can be implemented to “manipulate” people into doing anything, including going into a store that they originally did not plan to go to in the first place.
I think that my design shows the importance and value of people’s attention. Especially in the digital age, where people’s attentions have become a sort of currency, businesses are now trying everything they can to capture and retain potential customers’ attention. They can do this by sneaking in advertisements on Facebook or YouTube, for example. Sometimes, businesses even tailor their advertisements according to each specific person’s wants and needs to really capture their attention.
By becoming more aware to these “tricks,” people can become less susceptible to falling for these advertisements and designs, which may even have some dark design incorporated into them.
Overall, my experience from sketching to protoyping my ideas on Wiarframe made me realize how relatively easier it is nowadays to create something that is meant to capture people’s attention. That is why it seems that everybody nowadays seems to be fighting for customers’ attention. However, awareness to this notion, I think, is the first step to protecting ourselves from falling for these tricks.